From Page 7 to Page One: How Prosper Grew Revenue 41%

How Prosper turned his revenue around.

Prosper’s Atlanta rentals were getting bookings, but the revenue wasn’t where it needed to be. After partnering with TechTape RM in mid-2023, he turned that around, with stronger, more consistent revenue across his portfolio.

THE PAIN POINT

Chasing high rates. Leaving nights open.

During the COVID boom, demand for Prosper’s Atlanta rentals was strong. When the market shifted, his revenue declined and his listings started to slip to page seven of Airbnb search.

He was still landing some high-value bookings, but his rates weren’t consistently aligned with what the Atlanta market would pay. The result? Too many open nights, inconsistent occupancy, and revenue he couldn’t count on month to month.

He knew something had to change. He needed a strategy built around how his market was actually performing.

“Before I hired TechTape RM my revenue was tanking.”

Prosper N., Atlanta, GA

THE SOLUTION

The right strategy for his market.

TechTape took a closer look at Prosper’s portfolio and built a tailored revenue strategy around the realities of his market. Rather than chasing the highest nightly rate, the team worked to balance rate and occupancy to improve revenue performance across his properties.

• Rates aligned with demand. Nightly pricing adjusted to what the market would support.
• Revenue over rate alone. The strategy balanced occupancy and average daily rate (ADR) to improve revenue per available rental (RevPAR).
• Ongoing optimization. The team continued adjusting the strategy as market conditions and demand changed.
• Human judgment, backed by technology. An experienced revenue manager makes the strategic calls. Tech and AI support the work.

THE RESULTS

More revenue. More consistency.

Verified numbers, not projections. Since mid-2023, Prosper’s portfolio has held high performance, month after month.

Performance	Before TechTape RM	With TechTape RM
Revenue	Declining	Up 45%
Occupancy	Inconsistent	More consistent
Bookings	Too many open nights between stays	A steadily booked calendar
Airbnb visibility	Listings on page seven	Listings moved to first page placements

“Since hiring TechTape I am seeing much higher, consistent revenue.”

Prosper N., Atlanta, GA

The best kind of complaint. When Prosper’s invoice arrived, he joked about why it was so high. The answer: he was making that much more revenue.

READY WHEN YOU ARE

Is your revenue slipping too?

Book a demo. We’ll review your historic and upcoming revenue, show you where the opportunities are, and give you a straight answer on fit.